19 social media stats illustrating the greatest opportunity in social media marketing

Social Media Stats

Last month, Simply Measured released their 2015 State of Social Marketing Report. The report contains a lot of valuable insight as to how brands are leveraging social media and where they’re finding the most success. We’ve gathered the most telling Continue reading 19 social media stats illustrating the greatest opportunity in social media marketing

How to get a month’s worth of social media posts out of a single piece of content

Social Media Posts - Content Visualizations

Say your blog post or article is just 500 words. Twitter is 140 characters. If you tweeted the entire article, 140 characters at a time, that would probably take you close to 25 tweets to pull it off. I’m not Continue reading How to get a month’s worth of social media posts out of a single piece of content

How to launch a killer user-generated content campaign in 6 easy steps

If you’re looking to up your social media engagement levels, a user-generated content campaign (UGC) is definitely the way to go. UGC campaigns are free or very low cost to execute, they let your audience know you care about what Continue reading How to launch a killer user-generated content campaign in 6 easy steps

4 questions to ask yourself to add this crucial ingredient to digital marketing

Last week one of television’s best shows aired its finale. Mad Men certainly had its ups and downs throughout its seven seasons, but the finale solidified one of the main themes of the show in one of the most brilliant Continue reading 4 questions to ask yourself to add this crucial ingredient to digital marketing

How to unify social media metrics across platforms

social media metrics

One of the things that makes social media marketing both gratifying and frustrating is that each of the social platforms are so different. They all function a little bit differently, indicators of success vary slightly, and they all track different Continue reading How to unify social media metrics across platforms

How to build a Twitter influencer list on any topic

SocialBro_Twitter influencer list

The best way to become a Twitter influencer is to know Twitter influencers. Every industry is unique, but there are a few steps you can follow to build a forceful Twitter influencer list on almost any topic that you can Continue reading How to build a Twitter influencer list on any topic