5 of the most popular Instagram filters and when to use them

Lo Fi - Popular Instagram Filters

Late in 2013, digital marketing company TrackMaven released a study analyzing 123 Fortune 500 Instagram accounts. Among other data, they analyzed the filters used by the companies’ more than 19,000 images. Excluding photos without a filter, Lo-Fi, X-Pro II, Valencia, Continue reading 5 of the most popular Instagram filters and when to use them

4 key marketing takeaways from the best 2015 Super Bowl commercials

Super Bowl Commercials

In many ways the Super Bowl is an “I’ll show you mine if you show me yours” breeding ground for brands. It’s a platform to prove who’s the biggest and who’s the best, and top brands are pulling out all Continue reading 4 key marketing takeaways from the best 2015 Super Bowl commercials

What your Facebook and Twitter feeds should look like during a slow week

Twitter feeds

We’ve all been there. Our star web writer is on vacation. It’s all-hands-on-deck for another project (that has nothing to do with social media). Or, simply, there’s just nothing going on. But, as they say, the show must go on, Continue reading What your Facebook and Twitter feeds should look like during a slow week