Top 5 social media myths it’s time to stop believing in 2015

social media myths

Social media seems to be everywhere you look, but it’s still a relatively new phenomenon. That means there are plenty of antiquated and flat-out wrong perceptions of how, why and the best ways to use these channels for business. Below Continue reading Top 5 social media myths it’s time to stop believing in 2015

How to prove your social media ROI – 2015 Update

Social Media ROI

This is part 2 of a 2-part series on measuring social media ROI (Return On Investment). Read part 1 for a guide to the essential social media metrics, where to find them and how to track them as well as Continue reading How to prove your social media ROI – 2015 Update

Download your free 2015 Social Media Metrics Tracking Template

Download Social Media Metrics Tracking Template

This is part 1 of a 2-part series. Read part 2, “How to prove your social media ROI.” It’s a new year, and, among other things, that means new numbers and new spreadsheets. While we can’t help you with your Continue reading Download your free 2015 Social Media Metrics Tracking Template

Your favorite social media strategy posts from 2014

Top Posts of 2014!

Dog-Eared Social had a great first year. More than 7,000 of you read the blog and I even got to know a few of you better when you reached out via email (dogearedsocial@gmail.com). We have some exciting things planned for Continue reading Your favorite social media strategy posts from 2014

6 Twitter lists you need to build a killer content marketing strategy

Twitter Lists

Perhaps one of the most under-utilized features in social media and content marketing, Twitter lists can provide the solutions you need to be a more productive social media marketer and content aggregator. Build and maintain the six Twitter lists below Continue reading 6 Twitter lists you need to build a killer content marketing strategy

Download your social media campaign template to execute and measure your next campaign

Social Media Campaign Template

Your social media campaign kicks off with the first post, right? Wrong! Executing a successful social media campaign requires some planning. There are many ingredients you’ll need to make sure your campaign resonates with the right people, and we’ve collected Continue reading Download your social media campaign template to execute and measure your next campaign

5 hidden gems you can find on Facebook Insights

Facebook Insights - Engagement Rate

As marketers, we love the wealth of data on Facebook Insights. More data is always better, right? But it can be a bit of a time suck mining through it to find what’s most useful. Unfortunately, with Facebook Insights, some Continue reading 5 hidden gems you can find on Facebook Insights

6 social media lessons we can learn from man’s best friend

social Media lessons I learned from my dog

Two years ago this week, we adopted our dog Niles less than two weeks after our honeymoon. Since then, he’s taught us a lot about love (it’s amazing you can look into the eyes of that little fluff ball while Continue reading 6 social media lessons we can learn from man’s best friend