Your guide to live tweeting an event in any industry

Your Guide to Live Tweeting Events

Regardless of your industry, events and conferences are both incredibly exciting and terribly overwhelming, especially if you plan to cover them live on social media. Live tweeting, whether you’re doing it for your personal brand or for your organization, offers Continue reading Your guide to live tweeting an event in any industry

Never miss a piece of trending content with Tweetdeck

Trending Content by Engagements

It’s no secret there’s a lot of noise on social media. Often that’s the biggest challenge associated with social listening – you just lose way too much time filtering through all of the crap. I’ve found Tweetdeck to be an Continue reading Never miss a piece of trending content with Tweetdeck

How to get a month’s worth of social media posts out of a single piece of content

Social Media Posts - Content Visualizations

Say your blog post or article is just 500 words. Twitter is 140 characters. If you tweeted the entire article, 140 characters at a time, that would probably take you close to 25 tweets to pull it off. I’m not Continue reading How to get a month’s worth of social media posts out of a single piece of content

6 things you can do right now to exponentially increase your Twitter reach

If a tweet is published, but no one reads it, was it on brand? No, it was a colossal waste of time. Sometimes Twitter can feel like shouting into a crowded room, but thankfully, there are a couple strategy tweaks Continue reading 6 things you can do right now to exponentially increase your Twitter reach

6 social media location hacks to grow your brand

Social Media Location - Promoted Tweet

Whether you’re an international brand or a small local business, location matters. Bigger brands need to not just understand how audiences react differently in different cities and states, they also need to tailor messaging to connect with people on a Continue reading 6 social media location hacks to grow your brand

Social media checklist – get it all done in under an hour a day

Social Media Checklist

Social media is like a hurricane that, within just a couple of years, blew across industries disrupting the lives of marketers with already very full plates. And let’s be honest – for many businesses – it fell into the laps Continue reading Social media checklist – get it all done in under an hour a day

6 Twitter lists you need to build a killer content marketing strategy

Twitter Lists

Perhaps one of the most under-utilized features in social media and content marketing, Twitter lists can provide the solutions you need to be a more productive social media marketer and content aggregator. Build and maintain the six Twitter lists below Continue reading 6 Twitter lists you need to build a killer content marketing strategy

What your Facebook and Twitter feeds should look like during a slow week

Twitter feeds

We’ve all been there. Our star web writer is on vacation. It’s all-hands-on-deck for another project (that has nothing to do with social media). Or, simply, there’s just nothing going on. But, as they say, the show must go on, Continue reading What your Facebook and Twitter feeds should look like during a slow week