Using grassroots and social media for social change

Social media to influence Congress

Last week my CARE colleague Stephanie Chen and I hosted a webinar for our CARE Action Network members on using traditional and social media to influence legislature. Stephanie talked about writing and placing letters to the editor (LTE’s) in newspapers Continue reading Using grassroots and social media for social change

3 lessons nonprofit marketers can learn from Super Bowl ads

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Though nonprofits are underrepresented in the glitz and glamor of the Super Bowl, we are all marketers – whether we’re selling a cause or a product. The minds behind the multi-million dollar advertisements are the best and the brightest in Continue reading 3 lessons nonprofit marketers can learn from Super Bowl ads